Boom Boom Lemon - TVC

Role: Creative Director & Director

 

Awarded:

• ADDY Awards Gold Winner

• CLIO Awards Bronze Winner

Objective: Netflix wanted an eye-catching and culturally resonant approach to promote their film, Kate, that would connect with American and Japanese audiences and spotlight the movie’s setting in Japan.

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Solution: I led the creation of a comedic yet authentic commercial for the film's fictional drink, Boom Boom Lemon, collaborating with Japanese marketing professionals to ensure the ad was culturally relevant and memorable.